branding inspirations

A well managed and positioned brand represents a powerful asset for the company’s total value. It is a sales tool and a client loyalty promoter (Anagrama). Here are a few incredibly talented groups creating brands that stand out among the rest.

Micheline, a stationery boutique in Mexico :: via   design work life

Micheline, a stationery boutique in Mexico :: via design work life

Theurel & Thomas, the first pâtisserie in Mexico specializing in French macarons

Theurel & Thomas, the first pâtisserie in Mexico specializing in French macarons

A specialized brand development agency, Anagrama, creates the perfect balance of sleek and sophisticated. I especially love the stark black and white used with both of these identities with the addition of just a touch of color.


Pearlfisher’s long list of iconic brands is quite impressive. The rebranding of This Water and Cawston Press helped these brands stand out among their competitors using bold & contemporary design.


On the Table offers creative services like corporate communication, branding, editorial design, packaging, advertising, exhibitions, events and interior design. I adore this packaging which folds out to showcase ceramic samples as well as the creative invitation for Eiffelgres.

Anjou Bakery Logo Design.jpeg
anjou collateral.jpg
Anjou packaging.jpeg

The work done by Gardner Design is always top of the line whether it is for a Fortune 500 company or the corner boutique. They are also the creators of LogoLounge trend report which is produced and published each spring. The identity, collateral materials & packaging for Anjou Bakery are nicely detailed – I especially love the slightly antique/pressed look of the logo.